Wednesday, April 24, 2013

Socialize to Grow the Business


"Golf and Business can mix just fine if you remember why you’re really there. To have fun with your friends, treasure the golf, and enjoy the day.".... Stephen Rayfield




You won't be promoted because you have a graduate degree. You may get promoted because of what you applied from graduate school, which is very different - it requires a lot more insight and effort.

You can double your business insight and effort by socializing. Golf is only second to restaurants for generating the most effective business leads. In a digital and social age, People are your channel to success; you don't own them, you don't rent them, you can't control them. You can only serve and support them.

Here two effective methods:
Empower your customers to be brand advocates.

Treat your entire organization as your marketing team.

Encouraging social interactions within the workplace is vital for a strong business:
Efficiency Boost- Companies with happy employees are up to 20% more productive. Socializing fosters positive work environments.
Knowledge Sharing- When information is shared across teams, autonomy and growth improve.
Balance- Strive for a balance between fun and professionalism during workplace socializing.

Participating in community events, charitable activities, and local initiatives can enhance a business's reputation and social impact. By supporting causes that align with their values and interests, businesses can demonstrate their commitment to social responsibility and strengthen ties with the community.

Socializing with customers and clients is crucial for building strong relationships and fostering loyalty. Businesses can engage with customers through social media, email marketing, personalized communications, and customer feedback channels to listen to their needs, address concerns, and provide excellent service.

Socializing with people is made a lot easier by intensive use of technology and data — not only to automate but to analyze and personalize. Technology brings speed and scale to what previously was impractical or unaffordable.

Social media monitoring enables you to listen and respond on problems on a global scale and in real-time. Approximately 25% of Americans listen to podcasts regularly. Source: Arbitron.

Use a site like Odiogo or iSpeech – adding your blog to the site they automatically generate a recording of the post in digital voice. Use SlideShare for professional content sharing community. 

Social media analytics tools provide businesses with valuable data and metrics to measure the performance of their social media efforts. By tracking key metrics such as engagement, reach, and conversion rates, businesses can assess the effectiveness of their strategies and make informed decisions to optimize their results.

"Socialize for business" refers to the process of using social interactions, networking, and relationship-building for professional purposes within the context of a business or organization.


Socialize to success and See You at the Top