Friday, December 28, 2007

Internet Marketing Explained Homebusiness Ideas

Bad uses of time include...

1.Checking your sales stats constantly - check them at the end ofthe day if you must

2.Checking email all day long - I constantly struggle with this. Myphone allows me to check my email and I've gone so far as to checkmy email several times on a date.

3.Reading everyone's emails - start unsubscribing from othermarketers lists. You shouldn't be spending any more money online until you have a hosting account, domain name and autoresponder.

4.Being on instant messenger all day - Only use instant messengerwhen you have to

5.Being on forums and sites like myspace/facebook all day long -set a time limit

Good use of Time on include...

1.Writing sales copy - you need to be able to write sales copy orhave someone else write sales copy for you

2.List building - you need to work on building your list. My listallows me to spend a lot of time doing what I want to do all daylong.

3.Networking (JV's) - start connecting with other marketers andstart going to offline events

4.Product creation - you should have your own products it is easierto sell your own products to your existing customers so keep givingthem what they want

5.Public speaking - be on teleseminars, webinar or start speakingat events because you can create a product while you speak and makemoney selling products at the end.

6.Testing - start testing your sales copy when you boost your salescopy you will build a bigger list and make more money.

7.Write Articles - articles are a wonderful way for you to becomean expert in your prospects eyes and you can use them in yourproducts as bonus special reports

Saturday, December 22, 2007

How to Secure Your Computer, Disks, and Portable Drives

Computer security is hard. Software, computer and network security are
all ongoing battles between attacker and defender. And in many cases the
attacker has an inherent advantage: He only has to find one network
flaw, while the defender has to find and fix every flaw.

Cryptography is an exception. As long as you don't write your own
algorithm, secure encryption is easy. And the defender has an inherent
mathematical advantage: Longer keys increase the amount of work the
defender has to do linearly, while geometrically increasing the amount
of work the attacker has to do.

Unfortunately, cryptography can't solve most computer-security problems.

The one problem cryptography *can* solve is the security of data when
it's not in use. Encrypting files, archives -- even entire disks -- is

All of this makes it even more amazing that Her Majesty's Revenue &
Customs in the United Kingdom lost two disks with personal data on 25
million British citizens, including dates of birth, addresses,
bank-account information and national insurance numbers. On the one
hand, this is no bigger a deal than any of the thousands of other
exposures of personal data we've read about in recent years -- the U.S.
Veteran's Administration loss of personal data of 26 million American
veterans is an obvious similar event. But this has turned into Britain's
privacy Chernobyl.

Perhaps encryption isn't so easy after all, and some people could use a
little primer. This is how I protect my laptop.

There are several whole-disk encryption products on the market. I use
PGP Disk's Whole Disk Encryption tool for two reasons. It's easy, and I
trust both the company and the developers to write it securely.
(Disclosure: I'm also on PGP Corp.'s Technical Advisory Board.)

Setup only takes a few minutes. After that, the program runs in the
background. Everything works like before, and the performance
degradation is negligible. Just make sure you choose a secure password
-- PGP's encouragement of passphrases makes this much easier -- and
you're secure against leaving your laptop in the airport or having it
stolen out of your hotel room.

The reason you encrypt your entire disk, and not just key files, is so
you don't have to worry about swap files, temp files, hibernation files,
erased files, browser cookies or whatever. You don't need to enforce a
complex policy about which files are important enough to be encrypted.
And you have an easy answer to your boss or to the press if the computer
is stolen: no problem; the laptop is encrypted.

PGP Disk can also encrypt external disks, which means you can also
secure that USB memory device you've been using to transfer data from
computer to computer. When I travel, I use a portable USB drive for
backup. Those devices are getting physically smaller -- but larger in
capacity -- every year, and by encrypting I don't have to worry about
losing them.

I recommend one more complication. Whole-disk encryption means that
anyone at your computer has access to everything: someone at your
unattended computer, a Trojan that infected your computer and so on. To
deal with these and similar threats I recommend a two-tier encryption
strategy. Encrypt anything you don't need access to regularly --
archived documents, old e-mail, whatever -- separately, with a different
password. I like to use PGP Disk's encrypted zip files, because it also
makes secure backup easier (and lets you secure those files before you
burn them on a DVD and mail them across the country), but you can also
use the program's virtual-encrypted- disk feature to create a separately
encrypted volume. Both options are easy to set up and use.

There are still two scenarios you aren't secure against, though. You're
not secure against someone snatching your laptop out of your hands as
you're typing away at the local coffee shop. And you're not secure
against the authorities telling you to decrypt your data for them.

The latter threat is becoming more real. I have long been worried that
someday, at a border crossing, a customs official will open my laptop
and ask me to type in my password. Of course I could refuse, but the
consequences might be severe -- and permanent. And some countries -- the
United Kingdom, Singapore, Malaysia -- have passed laws giving police
the authority to demand that you divulge your passwords and encryption

To defend against both of these threats, minimize the amount of data on
your laptop. Do you really need 10 years of old e-mails? Does everyone
in the company really need to carry around the entire customer database?

One of the most incredible things about the Revenue & Customs story is
that a low-level government employee mailed a copy of the entire
national child database to the National Audit Office in London. Did he
have to? Doubtful. The best defense against data loss is to not have the
data in the first place.

Failing that, you can try to convince the authorities that you don't
have the encryption key. This works better if it's a zipped archive than
the whole disk. You can argue that you're transporting the files for
your boss, or that you forgot the key long ago. Make sure the time stamp
on the files matches your claim, though.

There are other encryption programs out there. If you're a Windows Vista
user, you might consider BitLocker. This program, embedded in the
operating system, also encrypts the computer's entire drive. But it only
works on the C: drive, so it won't help with external disks or USB
tokens. And it can't be used to make encrypted zip files. But it's easy
to use, and it's free. And many people like the open-source and free
program, TrueCrypt. I know nothing about it.

Monday, December 17, 2007

Keyword Hot Spots HomebusinessIdeas

By placing your top-performing keywords in strategic places on your website, you tell the search engine "spiders" that those keywords describe exactly what your site is all about. And that's what convinces the search engines to include your site in the search results for those keywords.

So... where should you put your keywords on your site?Here are the strategic "hot spots" that are considered most important by the search engine "spiders":Keyword hotspot

#1: Your domain nameThe search engines REALLY like URLs that are saturated with keywords! Sites whose domain names include keywords will likely rank higher in the search engine results for those keywords than sites that don't.Brainstorm a list of URLs containing some of your hottest keywords.Next, check if the domain name is available by entering it into you find a keyword-rich domain that's available? If so, you should definitely consider snapping it up! (Even if you already have another URL, you can set this new domain up to automatically forward visitors to your existing URL.)You want to get that domain working for YOU -- instead of your competitors!Keyword hotspot

#2: A well-written title tagYour title tag is a simple piece of HTML code that's located in the "head," or top, of your Web page.Within the source of your web page, it looks something like this:
(title)Insert keyword-rich site description here (/title) In your title tag, include a descriptive, accurate bit of text that describes your business clearly, letting potential visitors know EXACTLY what they can expect to find on your site.For example, if "discount yoga mats" is your main keyword phrase, then in your title tags you could write something like:
(title)Discount yoga mats - Great selection of discount yoga mats for all yoga levels and all types of yoga(/title)As you can see, your main keyword phrase "Discount yoga mats" is in there twice, and the word "yoga" is used a number of times.Keyword hotspot

#3: Your headline tagsA headline tag (or tag) is like a brightly colored post-it note within your HTML source code that alerts search engine spiders to your headline and subheads — places that contain important information, according to the search engines.HTML (h) tags look like this:
(h1), (h2), (h3)As you can see, they always contain a number, since the search engine spiders view them in order of importance — an (h1) tag is more important to note than an (h2) tag, for example.Framed around a headline, an (h) tag looks like this within your source code:
(h1)Looking for a great selection of discount yoga supplies for all yoga levels and all types of yoga?(/h1)You should use an (h1) only once around your main headline, and (h2) tags around your subhead, like so:
(h1)Looking for a great selection of discount yoga supplies for all yoga levels and all types of yoga?(/h1)(h2)We've got the best quality yoga mats, yoga videos, and yoga gear at the deepest discounts!(/h2)(Notice how we included more "yoga" keywords in the subhead? This is another keyword hotspot opportunity you shouldn't pass up!)Keyword hotspot

#4: Your image tags The only thing search engine spiders can "digest" as they crawl your web page is text. Spiders can't index images so they skip right over them. But by placing keywords within the source code of your images, you can transform them into spider bait!Here's an example of what a regular image looks like in your source code:
(img src="myimage.jpg" height="120" width="476" /)As you can see, this piece of HTML code identifies the location of the image — "myimage.jpg" — to ensure it gets loaded to your web page.But by adding an tag, which is simply a place to insert text within this image HTML code, you can add more of your keywords to your web page, like this:
(img src="myimage.jpg" alt="Blowing Bubbles Bubble Gum Factory - homemade bubble gum - bubble gum kits" height="120" width="476" /)So instead of finding boring old source code attached to your image, the search engine spiders will find more keywords to index!Keyword hotspot

#5: Your description "meta tags(/a)"A description meta tag describes the purpose of your web page and ideally sits just below the title tag in the source code of your web site.Description meta tags look like this:
(meta name="description" content="Blowing Bubbles Bubble Gum Factory: your one-stop homemade bubble gum kit source offering entertainment for the whole family!")The text you include in your description tag usually appears as the blurb that's included in your listing in the search results. This blurb gives searchers an idea of what your site is about before they click through to it.However, not all search engines use your description meta tag to summarize your site — some will generate a random description from your web page content!Even still, it's worthwhile to include the tag in your source code for the ones that do feature it in the listing.Keyword hotspot

#6: Your keyword "meta tags(/a)"A keyword meta tag usually sits right under your description meta tag. At one time the keyword meta tag was essential for letting the search engine spiders know the keywords a web page was optimized for.Keyword meta tags look like this:
(meta name="keyword" content="homemade bubble gum kits, make your own bubble gum, making bubble gum")Here are a few guidelines for writing spider-friendly keyword meta tags:
List the 2-3 keywords you're optimizing that particular page for in order of importance, with your main keywords appearing first.
Separate keywords with a space comma or space, but avoid words like "and," "or," and "but" which take up room and are ignored by the spiders anyway.
Don't overdo it on your keywords. If search engines think you are "keyword spamming," you run the risk of being penalized.And last, but certainly NOT least...Keyword hotspot

#7: Your salescopyIn the search engine's eyes, your web page content is a VERY important element of your web site.... This because search engine spiders "crawl" through your site looking for text that tells them how to categorize your material.The spiders also check how relevant your site is to certain search terms, so you'll want to be sure to pepper your top-performing keywords strategically throughout your salescopy.The optimal spots to put keywords on your web pages are:
At least once in your first paragraph of content (two or three times, if possible)
At least once in your last paragraph of content (again, two or three times would be better)
A few more mentions in the body of your content if you can get away with itIn addition to your main keywords, you should also use slight variations and synonyms of them.For example, if your keyword phrase is "legitimate home business opportunity," be sure to include similar phrases, such as "legitimate home business opportunities," "legitimate business opportunity," and "work-at-home business opportunity." Not only will your content read better, the search engines will love it!...

Finally, I just want to point out that you should only try to optimize each page of your website for 2-3 keywords MAXIMUM. (That includes your main keyword and one or two secondary keywords.) You simply won't be able to do an effective job if you try to optimize your site for too many different keywords at once

Sunday, December 09, 2007

Opt-In Advertising Homebusiness Ideas

That's because the vast majority of online shoppers DON'T make a purchase on their first visit to a web site. Most people need a minimum of 7-8 points of contact with a business before they feel comfortable enough to buy from them.So if you don't reach out to them and give them a compelling reason why they should give you their contact information-- so you can stay in touch with them and overcome their buyer resistance -- you'll never realize your full income potential.

Here are some more reasons why it's essential that you start building an opt-in list as soon as you possibly can...
Your "opt-in" email list is made up of people who want to hear from you.
They've visited your site, or they've come into your shop, and they've decided that they like what they see enough to give you their email address.
They are actually inviting you to sell to them!
You are giving your customers and subscribers something they've ASKED you for.

When someone gives you their email address, they understand that you'll be using it to send them information they actually want to receive — meaning your opt-in list will be highly responsive to any email promotions you run in the future.

You are developing valuable lifetime relationships with your customers and subscribers.

Email allows you to contact the people on your list over and over again, so you can build genuine relationships with them. There's simply NO WAY you could do this offline without spending a fortune on printing and postage!

Every time you send a mailing, the response is 100% measurable.Unlike other forms of marketing and advertising, email allows you to evaluate the success of your campaigns within just a few hours. This will save you thousands in wasted advertising dollars!

Opt-in email marketing is effective... instantaneous... and FREE! This is my favorite thing about email marketing: You can contact your customers and subscribers whenever you want, with whatever offer you want, and it never costs you a single dime!So those are the "whys"... now here are the "hows":
The key to growing your opt-in list is to convince your visitors to give you their contact information by offering an enticing free gift that's so valuable they can't say "no" to it.

What kind of free gift am I talking about?Here are some ideas that have proven to be incredibly successful for us and our clients:
An eBook on a topic that's of interest to your visitors
A free report full of valuable information
A free subscription to an online newsletter that covers topics your visitors want to know more about
A free "how-to" course, delivered as a series of emails
Entry into a contest for a fabulous prize!

Sunday, December 02, 2007

Memory and Effective Presentation

The human memory has the ability to hear a 100 digit number or more once and then repeat it forwards and backwards, it has the ability to memorize a Shakespearean play word for word or memorize the stats of every baseball player for the last 100 years, and the human memory has the capability to meet 100 people in 20 minutes and recall every single name!

Now, the question is, are you doing these things? If not, the reason is simply that you have not been trained to. Two thousand years ago a Greek named Simonedes developed a memory method called 'Loci'. With this method, Simonedes numbered locations in his home. He started in the doorway and then logically proceeded around his home. He reviewed these items so many times mentally that if you asked him what was number 25 then he could instantly tell you what piece of furniture that number corresponded to.

These 25 objects were actually mental files for Simonedes. Then if he had a list of items he wanted to recall he would place them mentally on these objects in his home. Let's say that you are a professional who wants to give a speech without notes. Simply turn the key points into pictures and then file them to your 'house files'. When you are called upon to speak simply mentally walk through the house and give your talk without notes.

For example, recently I gave a one hour keynote in Atlanta at a home builders conference. I wrote my speech out the night before. The first thing I wanted to do was talk about the book, 'How to Win Friends and Influence People.' So I visualized the book on my front door and then mentally walked through my house and gave the one hour talk without notes! That can work for you as well. Anything that you want to recall simply turn it into a picture, place it on your house files and get ready to be amazed! YOU are the greatest computer ever created!

Monday, November 26, 2007

The Effective opt-in form!Homebusiness Ideas

An opt-in form is simply a small script-based form on your site that allows you to collect people's names and email addresses and add them to a database, so you can send them relationship-building emails in the future.

If you don't have an opt-in form to collect your visitors' contact information on your site, I can guarantee that you're only making a small fraction of the sales you could be making!That's because the vast majority of online shoppers DON'T make a purchase on their first visit to a web site.

Most people need a minimum of 7-8 points of contact with a business before they feel comfortable enough to buy from them.So if you don't reach out to them and give them a compelling reason why they should give you their contact information-- so you can stay in touch with them and overcome their buyer resistance -- you'll never realize your full income potential.Here are some more reasons why it's essential that you start building an opt-in list as soon as you possibly can...

Your "opt-in" email list is made up of people who want to hear from you.They've visited your site, or they've come into your shop, and they've decided that they like what they see enough to give you their email address.

They are actually inviting you to sell to them!
You are giving your customers and subscribers something they've ASKED you for.When someone gives you their email address, they understand that you'll be using it to send them information they actually want to receive — meaning your opt-in list will be highly responsive to any email promotions you run in the future.

You are developing valuable lifetime relationships with your customers and subscribers.Email allows you to contact the people on your list over and over again, so you can build genuine relationships with them. There's simply NO WAY you could do this offline without spending a fortune on printing and postage!

Every time you send a mailing, the response is 100% measurable.Unlike other forms of marketing and advertising, email allows you to evaluate the success of your campaigns within just a few hours. This will save you thousands in wasted advertising dollars!

Opt-in email marketing is effective... instantaneous... and FREE! This is my favorite thing about email marketing: You can contact your customers and subscribers whenever you want, with whatever offer you want, and it never costs you a single dime!So those are the "whys"... now here are the "hows":

The key to growing your opt-in list is to convince your visitors to give you their contact information by offering an enticing free gift that's so valuable they can't say "no" to it. What kind of free gift am I talking about?Here are some ideas that have proven to be incredibly successful for us and our clients:

An eBook on a topic that's of interest to your visitors
A free report full of valuable information
A free subscription to an online newsletter that covers topics your visitors want to know more about
A free "how-to" course, delivered as a series of emails
Entry into a contest for a fabulous prize!

Sunday, November 18, 2007

Business and Biographies Homebusiness Ideas

"Don't worry boy, it will be alright. I've taken this road you are walkin' down. I've been in your shoes. It is just somethin' that you have got to go through. I had this same talk with my dad."
Those were the words I heard from my dad at the age of twelve, when my heart had flushed my eyes with tears because the life of my dog was flickering out. Through the years I have taken walks down the same road with my dad and I've heard different versions of the same speech when business was tough, friendships ended or I wasn't feeling my best.

Sometimes it is nice to know that what you are going through isn't an experience unique to you. There is comfort in knowing that others have been there and there is a light at the end of the tunnel. Often, when you are in the midst of the tunnel – the only thing that catches your focus is despair, discouragement and depression. Yet, it can turn your day around when someone ventures into the tunnel – walks with you and grabs your hand to say, 'I've been here... hang in there. I turned out alright and you will as well.'

Unfortunately, we don't all have someone who will tread into the tunnel and walk beside with encouragement. This is why it is so important to read biographies! A biography is a unique way to have a successful person walk beside you as you examine the story of their life. You will often be surprised that the most successful people of all time experience the same struggles as you.
Einstein was divorced, Lincoln battled depression, Ronald Reagan had his heart broken by his first wife and Sam Walton went broke twice. Where did I learn these facts? From the biographies I read! Did it make me feel better because they had hard times? Yes and no. I never delight in someone else's pain.

On the other hand, it is without question that Einstein, Lincoln, Reagan and Walton were monumental successes. It is refreshing and inspiring to read that they were also human and have walked down the same road that you and I have.

Sunday, November 11, 2007

The Meetings You Have With Yourself Homebusiness Ideas

You are your most important critic. There is no opinion so vitally important to your well being as the opinion you have of yourself. As you read this you're talking to yourself right now. "Let's see if I understand what he means by that… How does that compare with my experiences? – I'll make note of that – try that tomorrow – I already knew that…I already do that." I believe this self-talk, this psycholinguistics or language of the mind can be controlled to work for us, especially in the building of self-confidence and creativity. We're all talking to ourselves every moment of our lives, except during certain portions of our sleeping cycle. We're seldom even aware that we're doing it. We all have a running commentary in our heads on events and our reactions to them.

• Be aware of the silent conversation you have with yourself. Are you a nurturing coach or a critic? Do you reinforce your own success or negate it? Are you comfortable saying to yourself, "that's more like it". "Now we're in the groove." "Things are working out well." "I am reaching my financial goals." "I'll do it better next time."

• When winners fail, they view it as a temporary inconvenience, a learning experience, an isolated event, and a stepping-stone instead of a stumbling block.

• When winners succeed, they reinforce that success, by feeling rewarded rather than guilty about the achievement and the applause.

• When winners are paid a compliment, they simply respond: "Thank you." They accept value graciously when it is paid. They pay value in their conversations with themselves and with other people.

A mark of an individual with healthy self-esteem is the ability to spend time alone, without constantly needing other people around. Being comfortable and enjoying solitary time reveals inner peace and centering. People who constantly need stimulation or conversation with others are often a bit insecure and thus need to be propped up by the company of others.

Sunday, November 04, 2007

Challenges Propels You To New Heights homebusiness

What is the only single quality that distinguished those who succeed it from those who did not?
Adversity will come to everyone at some time. How you meet it, what you make of it, what you allow it to take from you and give to you, is determined by your mental habits.
You can train your mind to face life's toughest challenges-and it is important to develop this habit before you actually need it.

Challenges can actually be a positive thing, even though it certainly doesn't feel like it when we are facing it. Challenges define us. It is easy to have a great attitude, a strong work ethic and a positive outlook when things are going great. But how do we stand up during tough times?

Consider the following phenomenal achievements of famous people who experienced severe challenges:
- Walt Disney experienced both bankruptcy and a tragic nervous breakdown and still made it to the top of the mountain.
- President Harry S. Truman went broke in the men's clothing store he started.
- Sir Walter Raleigh wrote the "History of the World" during a 13-year imprisonment. - Martin Luther translated the Bible while enduring confinement in the Castle of Wartburg

We must push through the adversity we face. If we do not, we will be poorly prepared for winning. People are successful because they face challenges head on to gain strength and skill. They do not take the path of least resistance. Adversity is a powerful teacher.

Saturday, October 27, 2007

Link Building Secrets Top ideas homebusiness

Here are a couple tips before you start submitting your site to these directories...

Don't expect to get much traffic from the directories themselves. That's not what this is about. It's about getting those links! The more links you can get from high PageRank sites to yours, the higher you'll get ranked in Google's listings.

Every directory you submit to will ask for a short description of your site. Make sure you use your top keywords strategically throughout your description.However, you'll need to use a slightly different description for each directory you submit to. It'll make these links seem more authentic in the eyes of Google.

Now on to the directories!Here's a list of paid directories you should think about submitting your site to. If you do, you're sure to see a boost in your rankings, in a relatively short period of time:


Yahoo! Directory- $299
Best of the$69.95$39.99$39.99
Uncover The$49$40
Librarians Internet
01 Web$49
This Is Our$24.95$40$34.95$89.95$39.99

Although this isn't the cheapest way to get quality links to your website, it's definitely one of the fastest. And the extra traffic you'll get from a good ranking with Google will easily pay for your investment!Here are two final parting comments I want to leave you with:

Make sure you do your keyword research and pick the right keywords to include in your descriptions when submitting to the directories!The "right" keywords are the ones that send you visitors who are highly likely to buy your product. If your keywords don't attract qualified traffic, you can have a #1 ranking and still not make a penny.
Make sure your site is properly optimized for those keywords, using all of the strategies we teach in our Search Marketing Lab.If your site isn't optimized for your keywords, Google still won't include you in its rankings for those keywords -- no matter how many paid directory links you get. And it would be a shame to spend all that money on links for nothing, wouldn't it?

Saturday, October 20, 2007

Creativity and Curiosity HomeBusiness Ideas

Develop the curiosity of a child. Leonardo Da Vinci, who is said to be one of the greatest geniuses of all time, also had this creativity. I don't think that it is a coincidence that Leonardo and Einstein were both extremely creative and that so many years after their deaths we are still talking about them.
Let me give you a few of Da Vinci credentials:
500 years ago he:
- drew blue prints for the worlds first helicopter
- drew blueprints for a submarine
- built an extendable ladder that is still being used by fire departments today
- built the world's first hydraulic jack
- built a rotating stage
- and 500 years ago he build a water powered alarm clock!

Those are some pretty amazing credentials if you ask me.
Curiosity might have "killed the cat" but it can help you think like a genius. Leonardo Da Vinci had a book of questions. In this journal of sorts he would write down questions as fast as they would pop into his head. He would write down questions such as:
why do birds fly?
why do they slow down as they land?
what do their feathers do?

The interesting thing is that he didn't worry about the answers. He simply wrote down the questions because he knew something about the power of the human mind. He knew the subconscious mind was powerful and if he wrote down the questions his subconscious mind would continue to work on the answers.

Creativity is defined by Webster as "creative ability or intellectual inventiveness." This is a skill that everyone has to some extent. There are ways to improve your ability to create and generate new ideas. Not everyone can be a great artist or a creative genius, but it makes sense to make the most of the potential we are given.
Brainstorming is an extremely good way at practicing creativity. A brainstorm can work with an individual or a group. This technique requires the generation of as many ideas as quickly as possible to solve a problem.

It does not matter how outlandish an idea might be, all ideas are written down. The ideas need to be written down, and a time limit should be imposed for accepting ideas. If this is a group brainstorm, an individual should be appointed as recorder to write down the ideas. If this is an individual project, the person should write as the thoughts come. Remember the less judgment of ideas the greater the number of ideas generated. Although many of the ideas may be unreasonable and ineffective, they may lead you to the idea that will really work. It is helpful to set a goal for the number of ideas you wish to generate. This will give you something to work toward, and may unleash the perfect solution.

Journal your thoughts for future use. This includes writing down dreams, insights, experiences, quotes, problems with friends, and any other information that is pertinent to you. This should have some kind of organization so you can look back on it periodically. You may find the answer to a problem in last month's dream, so remember to review these personal logs frequently. This system will compliment the complex subconscious mind, and allow you to retrieve from this boundless resource.

Allow your ideas to develop and follow through on them. It is said that a good idea is worth fifty cents, and the plan to implement that plan is worth millions of dollars. It has been said another way as well: Anyone who has ever taken a shower has had an idea. It is the man who gets out of the shower, dries off and does something about it that changes the world.
As you learn about creativity and the techniques that work best for you, a whole new world will open up to you. Creativity can be helpful in problem solving, dealing with people, and creating success in all areas of your life. Take the time to tap into your greatest power, the power of the imagination and increase your creativity in all areas of life.

Sometimes when we face a problem we struggle with our thoughts so much, our energy is spent. The stress that comes with this kind of problem solving also affects how we think. If the anxiety level becomes too high, parts of the brain will shut down and it is impossible to generate the ideas needed to deal with the problem. When faced with too much stress the mind goes into the "fight or flight" mode. This allows the mind to deal with only two alternatives, fighting the opponent or fleeing the danger.

You can avoid these mind numbing emotions by altering your environment. When you feel yourself getting stressed out or you begin losing your focus, walk away from everything for a change of scenery. Allow yourself to focus on another task. Some people, golf, juggle, or exercise to get away from their mind blocks. When you return to this important task, you will have shifted from your stressed out mind set to a new relaxed and ready to conquer attitude.
Blaise Pascal said, "Almost all of the problems of mankind arise from the inability to be alone with oneself in a room for any period of time."

Getting away from the problem allows your subconscious mind to problem solve, while your conscious mind is occupied with other things. Sometimes you will find the solution to your problem in your sleep. This is when the subconscious mind is most active. Basically, all your experiences and learnings are stored in this part of the brain. This is where your creativity gets turbo-powered. If you can tap into this force you will have creative powers beyond your wildest expectations.

Another good way to help your creativity is to read. That is right, read.You see when you read your subconscious mind is automatically creating pictures whether you like it or not. So develop a passion for reading and watch your creativity increase. Both Einstein and Da Vinci were avid readers. Model this behavior and watch your creativity increase.
Einstein said that he would simply imagine it so and then go about to prove it. In other words the creative process occurred before the experiments.

Saturday, October 13, 2007

Keeping Your Attitude Up HomeBusiness Idea

"Instead of spending your time thinking about how bad things are, think about how good they will be!"
Everyone knows that a positive attitude is key to the successful life. But what happens when things go wrong? What happens when circumstances deal us a blow? We have a tendency to let our attitudes take the dive along with our state of affairs. Life deals us setbacks, both minor and major, on a regular basis, but if we are going to be successful, we need to know how to deal with them and keep our attitudes intact! We need practical tools to help us understand how we can go about keeping our attitude up, when the circumstances are down. Here are some thoughts to help us do so:

Take some time-out. I'm sure you are aware of what happens. You are going about your day and everything seems to be going well, when out of nowhere disaster strikes. All of your best-laid plans begin to tumble. Sometimes circumstances surprise us and we react. Unfortunately, this often compounds the problem because by reacting we tend to operate out of our weaknesses instead of our strengths. We make decisions that are not well thought out. We function with a bad attitude that says, "I can't believe this is happening!"

The next time circumstances turn against you, take some time to just step back from the problem and think. This will enable you to deal with the issue at hand rationally, instead of emotionally. It will allow you to put your state of mind back into its proper place. It gives you the opportunity to choose your attitude as you face the circumstances at hand. Remember that we don't have to do something right now. Go grab a cup of coffee and relax little bit. By doing this you function with you being in control and not the circumstances.

Keep your eye on the goal. A second step in keeping our attitude in the proper place is to make sure we keep the important things important. One of the biggest problems with trouble is that it gets your focus off of where it should be. When I experience difficult circumstances and people ask me how it is going, I tell them, "I am just keeping my eye on the goal." It has always been fascinating to me that when racecar drivers get into trouble, they keep their eyes straight ahead and do not move them away. There is just too much chance of wrecking that way. Instead, their eyes are on the goal, and this keeps them out of trouble. If you find yourself getting down about circumstances, sit down and write out what the goal is. Give some thought to how you can achieve that goal or others you may have.

A man was asked how he was doing and he responded, "Pretty well, under the circumstances." The other man asked, "What are you doing under the circumstances?" Good question. We shouldn't be under the circumstances we should be focused on the goal and moving forward.
Focus on solutions, not problems. The squeaky wheel gets the oil, the old saying goes. Negative circumstances don't sit idly by. They scream for our attention. When we face difficult circumstances, we tend to dwell on them. We talk about them, fret about them, and give them way too much attention. Instead of talking about problems, talk about solutions. Instead of spending your time thinking about how bad things are, think about how good they will be! Don't have family or staff meetings about the problems and how big they are.

Have meetings on the solutions and how you will implement them. Don't let yourself or other team members complain. Encourage them to solve, with an emphasis on the positive results that will come from doing so. Then take some time to put these solutions down on paper, so you can monitor your progress.
Get some positive input. The mind tends to build on itself, so when we begin to go in one direction, i.e. worry, it can be a slippery slope. One thing we must do is get our thoughts back on track with positive ideas. When circumstances have got you against the emotional wall, get with a good friend who can encourage you. Listen to a CD by Jim Rohn, Zig Ziglar or another motivational speaker. Pick up a good book and give it a read. Whatever external influence you can get to put your attitude back on the positive side of the tracks - do it! It must be one of our first goals to start plugging good things into our minds to fuel our attitudes.

Tell yourself the good. One of the greatest internal powers we have is the power to control our thoughts. Spend time dwelling on the good things about your life or job instead of the problems. Think about positive things, things you enjoy and give you a sense of happiness and peace. There is an old childhood song that says, "Count your blessings, name them one by one." That is great advice! Let your positive attitude develop from within as well as from without. This makes all the difference!
Remember that circumstances are not forever. Sometimes it seems like we are going to be up to our eyeballs in the situation forever, when in reality, this too shall pass. There will be a time in the future when circumstances will change and you will be on the mountain instead of the valley. This will give you a sense of hope as you live and work that will change your attitude, make you feel better and put you on the fast track for growth!

Some questions as we close:
Q. Do you have a habit of reflection before responding?
Q. Do you have a habit of keeping your eye on the goal?
Q. Do you focus on solutions or problems?
Q. Do you give yourself positive outside influence?
Q. Do you have a habit of telling yourself the good?
Q. Do you remind yourself that nothing is forever?

See You at the Top

Friday, October 05, 2007

Baby Steps in Online Business Homebusiness Ideas

If you are new to computers, the learning curve involved in starting an online business can seem insurmountable. On top of trying to figure out all the business and marketing stuff, you're also faced with technical challenges around every corner.So if you are a complete newbie with very little computer experience -- but are desperately eager to start a business on the Internet -- where do you begin?
Here is a step-by-step action plan that will give you the technical knowledge you need to get your business up and running as quickly as possible:

Step #1: Assess and build your general computer skills!
If you are reading this newsletter, it's probably safe to assume you have basic computer skills and know how to use common programs (such as Microsoft Word and Internet Explorer), send email, and navigate to different files on your computer.If you are not comfortable with these basic tasks, then you need to brush up on these skills -- and the easiest way to do that is pick up the following books:
PCs For Dummies (Or Mac for Dummies)
Windows for Dummies (Or Mac OS X for Dummies)

Don't take the 'Dummies' theme personally :-) -- these are great books that will teach you the fundamentals, so you can spend less time banging your head against your keyboard and more time building your business.Best of all, they can typically be purchased for less than $20 each on!Alternatively, you can also take an "Introduction to Computers" course at your local community college.Either way, you need to acquire these basic computer skills.The good news is, it shouldn't take you long to learn them. If you spend an hour a day reading one of the books mentioned above, you'll be able to acquire a solid foundation of skills in just a couple of weeks.

Step #2: Assess and build your general Internet skills!
Once you're comfortable with your basic computer skills, it's time to move on to your Internet skills. You need to know your way around the Web if you want to build a successful online business!This doesn't mean you need to know the technical details of how the Internet works. (For example, you're not going to fail if you don't know what the initials "http" means!)But you should understand the basic principles of how websites work and how they fit into the big picture of the Internet.The best way to figure this out is to buy the book "Internet for Dummies." It'll give you the fundamental knowledge you need to proceed to the next step.

Step #3: Build a Basic Website!
Some people will say you don't need to know anything about building websites in order to have a successful business on the Internet. All you have to do is hire web designers to do it for you.
(If you're able to afford it.) Personally, I don't subscribe to this theory.I believe it's important for you to have at least some basic understanding of how to design and set up your own website. These skills will give you a significant advantage when communicating with the designers you hire to build your site for you in the future.(And obviously, these skills are even more important if you decide to design and build your website yourself!)
If you choose to get someone else to build your site -- and don't have any web design skills of your own -- then you're totally at the mercy of your designers whenever you want to make little changes on your website in the future.Every time you want to change your salescopy... or your images... or your price point... you'll need to get THEM to do it. But if you know how to make the changes yourself, then you'll be able to save yourself both time AND money.
Now, you could learn basic web design skills from a book like
"Web Design for Dummies."However, since the skills you need for building a good website are more technical than the others we've covered, I suggest you look into taking a web design course at a local college. It'll help you fast-track the learning curve and bring you up to speed much faster than simply reading a book would.
Most community colleges offer web design courses take place one or two evenings a week over the period of a month or two. If you can afford to take a course like this, I strongly recommend it. It'll give you the knowledge you need to be a truly savvy website builder.

Step #4: Get your business started!
Now you're ready to start building your business on the Internet!Fortunately, for this step I can give you a complete step-by-step manual that will walk you through all the steps of starting and growing a successful business on the Internet, building on the technical skills you developed in the previous steps.

For more information on this manual and to try it for the next 30 days for only $2.95, click here to

Starting a business on the Internet without any technical skills is a daunting task. But like most challenges in life, if you break it down into bite-size goals and conquer them one at a time with a combination of patience and perseverance, you will be surprised at how quickly you progress.All the best!

Saturday, September 29, 2007

How Email Marketing Works Homebusiness Ideas
I'll admit it, I'm an absolute NUT for testing.But when most email software these days allows you to test absolutely every single aspect of your marketing efforts -- so you can discover exactly what's working and what's NOT -- why on Earth would you not take advantage of that ability?When it comes to your email campaigns, I strongly urge you to test as many different elements as possible. These include:

Your offer: Try testing different price points, different bonuses to go along with your main product, different product "bundles" -- as many variables as you can come up with.

Different segments of your list: Send the same offer to different segments of your list (e.g., your customers vs. your subscribers)

Subject lines: This is the first point of contact with your audience. Your subject line has to grab their attention and encourage them to open your email!

The email itself: Be sure to test different email messages to see which one encourages the greatest number of buyers through to your salesletter.

Different calls to action: You never know what language is going to get your readers to click on your call to action! Maybe they'll respond to a simple "click here." Or maybe they like more casual language, such as "check it out by visiting..." Maybe they don't need the URL written out for them -- or maybe they do.The only way to know for sure is to test different calls to action -- and see which works best for you!

Time to send: Which day of the week yields the best response? And which time of day? Will you get better results if you send on Wednesday at 3:00 p.m. -- or Sunday at 8:30 in the morning?Once again, the only way to know for sure is to TEST. Most email marketing solutions allow you to do this kind of testing. If yours doesn't, it's time for you to start looking for a new software package or service provider.
Follow the rules!The rules I'm talking about here are the international laws that outline what emailers can and cannot do in order to avoid being labeled as spammers.Some of the things you'll need to do are...

Include your physical address in every email
Include easy-to-follow "unsubscribe" information in every email
Remove your "unsubs" from your list within the required 14 days
Remove all "hard bounceback" email addresses from your subscriber listThese are just of the few of the rules regarding email.
If you want to learn more of them, go to: you'll find everything you need to know about the CAN-SPAM Act, which regulates emailers who live in the United States, as well as the rules that apply to Europe and elsewhere.One last thing: Be extremely wary of lists for purchase!Often you'll come across sites offering to sell you something like a list of a million names for the low, low price of $59.95.
Buying a list like this might seem like a good idea... but it's not.Chances are, the names and emails were taken without the people's permission. So when your emails start showing up in their inbox, they're going to think you're a spammer, and may even report you to their ISP or an anti-spam organization like SpamCop.Bam! Now you're blacklisted and aren't allowed to send email to anybody.
Just remember, if you follow the rules and be a good "email citizen," then you will be able to grow a responsive list of subscribers who will be eager to read your emails.
And a responsive email list = more sales for you!

Tuesday, September 18, 2007

Start at Any Point, Just start homebusiness ideas

What we ponder and what we think about sets the course of ourlife. Any day we wish; we can discipline ourselves to change itall. Any day we wish, we can open the book that will open ourmind to new knowledge. Any day we wish, we can start a newactivity. Any day we wish, we can start the process of lifechange. We can do it immediately, or next week, or next month, or next year.

"We can also do nothing. We can pretend rather than perform. And if the idea of having to change ourselves makes usuncomfortable, we can remain as we are. We can choose rest overlabor, entertainment over education, delusion over truth, anddoubt over confidence. The choices are ours to make. But whilewe curse the effect, we continue to nourish the cause. AsShakespeare uniquely observed,
'The fault is not in the stars,but in ourselves.' We created our circumstances by our pastchoices. We have both the ability and the responsibility tomake better choices beginning today

Tuesday, September 11, 2007

Four Words that Make Life Worthwhile (homebusiness Ideas)

Over the years as I've sought out ideas, principles and strategies to life's challenges, I've come across four simple words that can make living worthwhile.

First, life is worthwhile if you LEARN. What you don't know WILL hurt you. You have to have learning to exist, let alone succeed. Life is worthwhile if you learn from your own experiences - negative or positive. We learn to do it right by first sometimes doing it wrong. We call that a positive negative. We also learn from other people's experiences, both positive and negative. I've always said that it is too bad failures don't give seminars. Obviously, we don't want to pay them so they aren't usually touring around giving seminars. But that information would be very valuable – we would learn how someone who had it all then messed it up. Learning from other people's experiences and mistakes is valuable information because we can learn what not to do without the pain of having tried and failed ourselves.

We learn by what we see so pay attention. We learn by what we hear so be a good listener. Now I do suggest that you should be a selective listener, don't just let anybody dump into your mental factory. We learn from what we read so learn from every source; learn from lectures; learn from songs; learn from sermons; learn from conversations with people who care. Always keep learning.

Second, life is worthwhile if you TRY. You can't just learn; now you have to try something to see if you can do it. Try to make a difference, try to make some progress, try to learn a new skill, try to learn a new sport. It doesn't mean you can do everything, but there are a lot of things you can do, if you just try. Try your best. Give it every effort. Why not go all out?

For more on personal development

Third, life is worthwhile if you STAY. You have to stay from spring until harvest. If you have signed up for the day or for the game or for the project - see it through. Sometimes calamity comes and then it is worth wrapping it up. And that's the end, but just don't end in the middle. Maybe on the next project you pass, but on this one, if you signed up, see it through.

And lastly, life is worthwhile if you CARE. If you care at all you will get some results, if you care enough you can get incredible results. Care enough to make a difference. Care enough to turn somebody around. Care enough to start a new enterprise. Care enough to change it all. Care enough to be the highest producer. Care enough to set some records. Care enough to win.

Four powerful little words: learn, try, stay and care. What difference can you make in your life today by putting these words to work?

Thursday, September 06, 2007

How to Create a Successful Advertising Site (Homebusiness Ideas)

One that makes all its money through paid advertisements for other companies' products -- my first reaction is always to ask,
"Why bother going to the trouble of creating a site if you're just going to use it to advertise OTHER people's products instead of your own?"
People are often surprised to hear me say this... but the truth is, creating an ad site that actually makes good money involves a LOT of work.It's not as simple as putting up a web page and then hoping that advertisers will flock to you in order to get their ads on that page!In order for an advertising site to be successful, it needs...

1. A LOT of traffic: Advertisers are only willing to pay for space on your site if they know you can get their ads in front of HUGE numbers of qualified leads.In order for this revenue model to work for you, you need to have a lot of highly targeted traffic coming to your site.Remember, on the Web, all conversions related to advertising are trackable, which means advertisers will know exactly how many people click on the ads on your site, and how many of those people actually convert into customers. They're not going to pay you unless you send them enough paying customers to cover their advertising costs.So... what does this mean for you?It means you have to be able get your site listed at the top of the search engine results, in order to guarantee high traffic numbers. And that means devoting many hours a month to optimizing your site and using strategies such as article sharing, blog writing, and forum participation to build a huge web of links all pointing back to your site.Again, I have to say -- that's a whole lot of work simply to advertise other people's products!Of course, you can also put Google Adsense ads on your site -- but since you're only going to make pennies a click for those ads, unless you're getting thousands of highly targeted visitors to your site a day, all you can expect from Google Adsense is a little extra pocket money each month.

2. A HUGE content-rich presence on the Web: The more advertisements that appear on a web page, the less effective any one of those advertisements will be. After all, they'll all be competing with each other for your visitors' attention.That's why -- in order to be successful -- an advertising site should have a huge number of content pages, with just one or two advertisements per page at most. That way, you'll be able to offer valuable content to your visitors without overwhelming them with the number of advertisements you put in their path.If you bombard your visitors with ads -- and don't provide them with any useful information otherwise -- they will leave your site and never come back.Not only that, but the search engines (who LOVE web pages that are loaded with valuable content -- and HATE web pages that have nothing but ads on them) will knock your site to the bottom of their listings.So... how large does your site need to be? The ones that are actually making good money using Google Adwords and other forms of advertising tend to have anywhere between 1,000 and 300,000 pages.These aren't just websites... they're full-scale information empires!And it's not like the owners of these sites just throw up a whole bunch of content pages and then hope for the best... they spend all their time on keyword research to find the juiciest keywords out there, and then fully optimize their pages so that they appeal to both the search engines AND their human visitors.As you can guess, this is more than full-time job.

For top home based business ideas

3. A large and responsive opt-in list: You will have a far better chance of actually getting people to click on your clients' advertisements if you include them in a weekly e-newsletter that you send to your opt-in list.Of course, first you have to develop that opt-in list...... Which means including an attractive opt-in offer on your web pages that encourages people to join your mailing list, and then sending them tons of valuable free information so they look forward to your emails and actually open them -- and, hopefully, click on those ads.

4. A community-centered, user-friendly site: One of the best ways to make an advertising site profitable is to increase its "stickiness" by turning it into a popular community hangout.You can do this by adding a forum to it and encouraging your visitors to talk to each other about their shared interests, and the problems they're hoping to solve. This has the added advantage of getting your visitors to create content FOR you -- so you don't have to spend as much time writing articles, etc. yourself.You also want to make sure your content is as accessible to your visitors as possible!I recently came across a realty advertising site that required its users to fill out fields of personal information before they could even look at the property listings.
(And to make matters worse, the privacy policy stated that the site owners had the right to sell that personal information with other businesses -- yikes. Hello, spam!)Remember, the success of an advertising site depends on the ads being seen by as many people as possible. If you make your visitors jump through a bunch of hoops before they are able to access your site's content, how many of them are going to stick around long enough to see the ads on your web pages?Not very many, I'm afraid.

So, should you abandon the advertising model altogether?As you can see, creating a profitable ad-based site requires a LOT of work. And if you're going to do all that work, you might as well go one step further and create your own product to advertise on your site.That way, instead of making just a few dollars -- or even pennies -- per ad, you get to keep ALL the profits from the sale!However, if you find the idea of creating your own product to be particularly daunting, there IS an easy way to make money online that doesn't involve having your product.

I'm talking about affiliate marketing, of course. Typically, you'll make far more money as a company's affiliate -- earning a commission for each sale you help them make -- than you will from traditional advertising.Why? Because businesses are willing to pay FAR more money for actual sales!But ultimately, you will earn the most money by selling something you have created yourself.However, that doesn't mean you should completely IGNORE advertising. When you're first starting out, you might find it a useful way to generate a few extra bucks to supplement your income as you work on developing your business.You could start by building information-rich content pages that have a moderate amount of advertising on them -- and then replace those ads over time for plugs that promote affiliate products.

Then, as you listen carefully to your audience and discover the products they're most interested in buying -- as well as the products they'd like to buy, but aren't having any luck finding online -- you can work on developing your own product that has its own special USP (unique selling proposition) and explode the profitability of your business!

Thursday, August 30, 2007

How to Identify Genuine Drop Shippers (Homebusiness Ideas)

Whether you're just getting started with an online store or you're a veteran eBay Powerseller, drop shipping provides an easy entry point into wholesale buying.Drop shippers are simply wholesalers who are willing to send products directly from their wholesale warehouse to your customers' homes for you, one at a time.
For online sellers, this product sourcing method offers numerous advantages -- no inventory investment, no storage or shipping issues, and the ability to offer a much broader product selection.It's also an excellent model to test new products and identify hot sellers (so you can source them in bulk for even greater profits).
Of course, drop shipping does have its limits, two in particular: slimmer profit margins and occasional delivery problems.

Using drop shippers brings certain strengths to your Internet business, but that doesn't mean you should limit yourself to using only drop shipping. No single sourcing method will make you truly successful. Using only one method is like driving a car with only one wheel... four wheels works much better. Drop shipping provides a great complement to your other sourcing techniques, and should be one part of your overall product sourcing strategy.Unfortunately, locating real wholesale drop shippers isn't all that easy.

Most new Internet retailers start by looking in the search engines -- this is actually the worst place possible to look for legitimate wholesalers and drop shippers.You'll almost never find legitimate wholesale suppliers advertising in the search engines. The suppliers that advertise there are, with few exceptions, middlemen and scammers, trying very hard to convince you they're true wholesalers.There are a couple of different ways you can locate real, genuine wholesale drop shippers on your own:
Attend quality trade shows and meet with wholesalers and manufacturers who've been vetted by a trade association. Not every exhibitor at a show will drop ship, but many will, and you'll know that they're legitimate.
Call the manufacturer of the product you want to sell, and ask for a list of their factory-authorized wholesalers. Then start calling the suppliers on that list to see which ones drop ship. Once you know you're looking at genuine suppliers, you can start narrowing down the list of ones you want to work with. You do that by asking questions.The following are a few questions that can help you determine whether a drop shipper is a good fit for your E-Biz

For top ideas homebusiness

(some of these questions may also apply to other types of wholesale suppliers):
Do you work with online retailers?
The fact is that wholesalers aren't always eager to work with online sellers. Wholesalers operate on thin profit margins and make their money selling in large quantities.Most feel they're wasting the time and expense it takes them to set up lots of little accounts for e-tailers that they don't expect to place any sizeable orders on a regular basis. Many of them also have sales territories that they'd violate if they let their customers sell across the Internet.It's important to establish early in your conversation that you're talking to a wholesaler that will work with your online business.
Do you work with eBay sellers?
If you are mainly an eBay Seller, you'll want to ask this question too. Even if a wholesaler will work with online sellers, that doesn't always mean they'll work with eBay sellers. This is because the manufacturers of the products fear their items will be devalued in the market if they sell for too little there.If eBay is your main sales venue, you don't want to waste time setting up accounts, only to discover a supplier won't allow you to sell their products there.

Do you offer single-item drop shipping?
The key phrase here is single-item. If a drop shipper has a quantity minimum for drop shipping, then you can't offer their products to your customers Without imposing those same quantity demands. Look for suppliers who will drop ship items for you, one at a time.

What is your minimum dollar amount requirement for drop shipping?
Some drop shippers have a minimum dollar amount (sometimes called a minimum ticket). This limits the way you can offer their products -- you may have to bundle them, or simply avoid carrying any of their single items that cost less than their minimum order.

Do you offer blind drop shipping?
Blind drop shipping means the drop shippers' name doesn't appear on your labels, invoices, or inserts, so your customer is unaware of where package comes from. They may use a label that simply says "Fulfillment Center" or a blind PO Box.The end result is that they remain invisible to your customers, and your small business appears larger than it really is.

Locating genuine wholesalers is a tedious, pain-staking process: from tracking down manufacturers, to attending trade shows, to finding wholesalers willing to work with home-based E-Biz. You must be patient, take the time, and do the work to find authentic wholesalers.Of course, there's an easier way to find real suppliers:
At OneSource, the Internet's largest source of factory-authorized suppliers who will single-item drop ship for your online business.
Beyond drop shippers, OneSource lists every kind of supplier your business could ever need -- light bulk (low minimum) wholesalers, general wholesalers, liquidators, even direct import buys.

Tuesday, August 28, 2007

The Simple Secret to Having More By Doing Less (Homebusiness Ideas)

The secret I'm referring to is known by several names. Maybe you've heard it called the Pareto Principle, or the 80/20 Rule.
The 80/20 Principle states that 80% of results, rewards, or outputs are generated by 20% of causes, efforts, or inputs.
In other words, when it comes to getting the results you want, only a very few things you do really matter. The rest...well, they're just a waste of your time.

Business philosophers love to talk about the 80/20 Principle, because it applies so clearly to corporate situations. You've probably heard it said that 80% of profit comes from 20% of customers, or that 20% of a company's staff generates 80% of its productivity.
But the 80/20 Principle is much, much bigger than that. It's a universal, natural fact, proven over and over again in scientific research. And it's visible in nearly every imaginable circumstance.
For instance, in the wider world, roughly:
20% of thieves account for 80% of the value of all crime
20% of drivers cause 80% of all car accidents
20% of any community's population utilizes 80% of its resources

And if you look at your own personal life, you'll find that about:
20% of the time you spend at work accounts for 80% of what you achieve
20% of your clothes are worn 80% of the time
20% of your home's carpeting receives 80% of the wear

For top ideas homebusiness

These fascinating little statistics demonstrate the truth of the 80/20 Principle — and the fact that, like it or not, it has an impact on your life.
Interesting, you're probably thinking. But where is the power he keeps talking about?
Well, the real power of the 80/20 Principle — the secret to using it as a tool for massive life transformation — lies in finding, focusing on, and exploiting the most important 20% of your resources in every situation in your life.
I'm not talking about cheating or cutting corners. I'm talking about learning to identify the things that matter most to you and add the most value to your life...shifting the majority of your energy and attention to those things...and disregarding everything else.

In theory, applying the power of the 80/20 Principle is really quite simple.
You see, we've all been ingrained with 50/50 thinking. We intuitively believe that hard work will bring about equal results. That cause and effect are equally linked.
The 80/20 Principle demonstrates that just the opposite is true. The world is imbalanced. Everything isn't fair. Working really hard doesn't necessarily mean you'll be amply rewarded. And hardly working at all can sometimes make you a multimillionaire.
That can be a very difficult idea to get your mind around. It can be even harder to put it into practice. After all, we're programmed to believe that a truly productive workday must consist of eight hours at a minimum. It can feel impossible to cut that down to just one or two hours, even when the results you're generating are the same or even better.

Wednesday, August 22, 2007

Developing Your Vocal Impact (Part II)

Remember to try to 'fill down' with your breath - rather than filling up and lifting your shoulders and chest. The latter cuts you off from your breath powerhouse in your centre.

Centring the breath enables you to:
  • Project without push
  • Be connected to a deeper place - thus giving you more gravitas
  • Work freely, because you would not be supporting your voice in your throat
  • Open up your pitch range - giving variety and interest
  • Resonate more effectively

Find that centred, grounded position again and try to maintain it throughout the exercises

  • Place the flat of your hand between the base of your ribcage and your navel
  • Breathe out fully through an open mouth; notice that little moment of 'nothingness' deep inside you as your body changes gear from breathing out to breathing in. Wait for the impulse for you next IN breath and the relax the area beneath your hand in order for the breath to replace. Repeat 6 times, always making sure not rush the exercise.
  • Breathe out fully and easily through an open mouth, letting the outgoing breath last for a mental count of 5. Relax the area in the centre of your body, as in the previous exercise, in order for the breath to be drawn in. Then release the breath for six mental counts then 7, 8, 9 and 10 - always relaxing in your centre, not lifting your upper chest. Think of the outgoing breath as warm quality and allow your throat and jaw to release and feel spacious
  • Then repeat the exercise but count aloud easily fo five on one breath. Send the counts to a specific place across the room. Repeat, gradually extending the counts as far as you can without feeling strain. Always stop when you feel your breath supply has been exhausted.
  • Repeat - this time intoning the counts. Start on a comfortable, mid register, but try going to your lower register and upper register, before going back to your most comfortable range. Keep the voice forwards as though the sound is leaving you on an arc of energy.
  • Ribs - Place the back of your hand on your ribcage. Breathe without lifting your upper chest, feeling your lower ribs expanding. Then find a point some distance away from you. Focus clearly on that place and send a stream of hissed sound on 's' to that place for 5 mental counts.
  • Repeat on a 'z' and a 'v' - focusing the sound across the space in a steady stream


Using your breath support, hum a very internal hum and feel all the vibrating places on your face, neck and skull. Turn the hum into a 'chewy' hum to get the facial muscles involved. Try to focus the hum to different surfaces, notice how the voice resonates differently in each place. Repeat as you go from 'mmm' to 'ah' then 'mmm' to 'oo'. Also to different surfaces. Try saying the opening of a speech, feeling the vibrations of your voice coming forwards into your cheeks, lips, back of neck and top of skull. Do it on different pitches. Speak it feeling grounded with your energy filling your personal space and beyond.


First massage your face and jaw, being aware of any particular tension areas. Yawn vertically, horizontally and with your lips together - each time keeping your tongue tip in light contact with the back of your lower front teeth and programming your soft palate at the back of the roof of the mouth to rise.

Stretch your tongue out onto your chin to release tension from the tongue root. Speak with your tongue out on your chin and then with it back inside your mouth noticing how free it feels as a result. Say the "the sixth sheik's sixth sheep's sick" with precision and clarity, without missing out any of the sounds. When you feel it is clear, speed it up, still maintaining clarity.

Repeat on: Peggy Babcock (6 times -gradualyy speeding up) and Popacatapetyl, Popacatapetyl, Popacatapetyl - Pop


  • Always make sure you understand and believe in what you are saying. This applies equally to conversation as it does to presentations and speeches
  • Wherever necessary and possible, prepare the material to be spoken
  • Most listners want to hear you speak, they are generally on your side and want you to do well.

Homebusiness Ideas

Monday, August 20, 2007

Developing Your Vocal Impact (Part I)

With just ten minutes of gentle exercise per day, you can build vocal stamina and improve the tone of your voice.
Always start with some gentle limbering to release excess tension from your body. Work from a ‘centred’, grounded position, with a strong spine, but working towards releasing the muscles you are not using.
The breath is the powerhouse for the voice, so once you feel your body is released and centred, start to focus on your breath. Always try to breath to the base of your lungs not into the top or you will risk causing shoulder and chest tension.
Once you feel the breath is ‘centring’, then go onto sounds, words, sentences and whole speeches.

The Exercises:

Finding A Centred Position:
The body works at its best when it is firmly grounded and working in a state of equilibrium. First get the feet right
put the together
turn the toes to 'ten to the hour'
turn out the heels so the feet are parallel
within a short time, this will happen instinctively without you having to gom through the whole process.
Close your eyes and start to part the area just below the belly button. Focus all your attention there and try to imagine the area beneath your hand as a ball of powerful energy. Imagine that energy spreading out all over your body. Feel the strong connection between your feet and the floor. Let your knees have a little 'give' in then- not bent and not braced back. Notice if you feel more connected in this 'centred' position.

First have a really good stretch. Stretch up to the ceiling, keeping your shoulders down, but feeling the stretch coming from your ribs and arms.
Develop into a stretch and a yawn to release the jaw and open your throat. Keep your tongue tip touching the back of your lower front teeth as you do this and conciously open the top of your throat.
Stretch up and hold the body in a tight position for a moment
Flop down as you breath out fully
Repeat This time
Stacking up the spine, starting at the tailbone and continuing up as though you are stacking small building blocks one on top of the other.
Leave your shoulders and head till last
Then let the neck stack up and the head float

To release tension around the arms and shoulders, imagine you are pushing against a wall a foot away at shoulder height. Push really hard, then gradually release the effort and allow your arms to fall easily beside you.

Head & Neck
Then release your neck by allowing your head to fall heavily onto your chest. Raise it slowly until it feels well balanced on your shoulders. Try to use the minimum of effort and try to engage the muscles at the back of the neck - not the front.
Repeat this three times, Imagine your head getting heavier as it falls and lighter as it rises.
Repeat the above exercise, allowing the head to fall to the back and then each side in turn.
Each time there should be no sensation of 'placing' your head, but of allowing it to find its resting position on its own.

Chest & Shoulders
Lift your chest up and forward until you feel an exaggerated hollow in the centre of your back. Hold it there for a few mental counts and then release the chest.
Roll your shoulders forwards three times and back three times
Then lift them up to your ears and try to move them into different shapes
Try to speak with them up around your ears
Then loosely shake them up, notice the contrast while you speak.

Wrist & Ankles
Shake out your wrist - trying to make them go as completely floppy.
Remember, even tension in your hands- although a long way from your voice box it affects the way you sound.
Then do the same for each foot - shake them out as though you could gently shake your foot off.
Replace on the ground and feel the connection.

Homebusiness Ideas

Friday, August 17, 2007

How to use EBay to Promote Your Internet Business (Homebusiness Ideas)

Few people realize what an incredibly useful tool eBay can be for promoting a "regular" Internet business.However, there is a right way to use eBay for promoting an off-eBay website -- and there is a wrong way.
The right way can drive huge waves of qualified visitors to your business... but the wrong way can get you banned from ever doing business on eBay again!So before I tell you about what you can do, I think it's important you understand what eBay's stringent regulations say you can't do. That way, you can make sure you never get on eBay's bad side, and can continue to tap into its enormous pool of 244,000,000 registered users!eBay DON'Ts:

DON'T include any links to your off-eBay website in your auction listings
DON'T include any links to your website in your eBay store or custom pages
DON'T include an opt-in offer in your auction listings
DON'T include an opt-in offer in your eBay store
DON'T automatically add your customers or visitors to your auctions to your opt-in list ...

In short, don't overtly try to send people off eBay or collect their information for marketing purposes on your auction listings, your eBay store, or any of your custom pages without their expressed consent."But wait a minute," you're probably thinking, "then how on earth can I use eBay to drive new visitors to my website?Well, there is one place you can include a link to your off-eBay website. AND you can put an opt-in form there to collect people's email addresses, so you can build a relationship with them and promote your products to them in the future.
What is this place? It's your "About Me" page. And it's the most important weapon in your eBay marketing arsenal!Here's how you use it...eBay DOs:

DO include a link to your off-eBay website on your "About Me" page, and encourage visitors to see what other products you have to offer
DO include an opt-in form on your "About Me" page, with a compelling offer -- an interesting newsletter or valuable free report -- that encourages people to sign up
DO use every possible opportunity in your auction listings and your eBay Store to encourage people to check out your "About Me" page
Tell them to go to your "About Me" page to learn more about important information such as your shipping policies
Tell them to read your FAQs on your "About Me" page
Tell them to learn more about the products you sell on your "About Me" page
When people buy something from you, send them ONE follow-up email to thank them for their purchase and invite them to sign up for your newsletter or free report, so you can get them on your opt-in list.

BUT: They HAVE to opt in for you to be able to mail to them!
(If you just start mailing them out of the blue and they complain to eBay, you WILL get kicked off the auction site for good.) And that's basically it! You create as many reasons as possible for people to visit your "About Me" page, and then you give them a compelling reason to...1. Sign up for your newsletter.
Check out your off-eBay store to see what you offer there, If you do it right, you'll discover that eBay is an excellent customer acquisition tool for your business.In fact, you might find it more effective NOT to sell your main product on eBay, but to sell related products for minimal profit, simply to grow your customer base so you can back-end sell your main products to them in the future.
Here's an example of what I mean... Say you sell an eBook teaching people how to cure their tennis elbow. eBooks are great products in the off-eBay world because you get to keep 100% of the profits from each sale.But on eBay, eBooks tend to sell for relatively cheap. So don't sell your eBook there, where you'll take a loss in profits!Instead, sell tennis-related dropshipping products on eBay for very little profit. You won't make a huge amount of money on the front end... but you WILL be able to grow a huge customer base of people who are obviously interested in tennis.Then, once you've persuaded them to sign up for your opt-in list, you can promote your "tennis elbow" eBook to them down the road -- as well as scores of other tennis-related products.And THAT's when the money will really start pouring in.

Finally, I'd just like to point out that eBay does regularly change their policies, so it's important you regularly check to make sure you're following eBay's official seller regulations, so you can stay on their good side.You can find everything you need to know about selling on eBay here:

Monday, August 13, 2007

Essential Internet Business Tools(Homebusiness Ideas)
Imagine you have access to every software tool you might need to get your internet marketing business started. We will show you six essential software programs that you must have. Best of all they're free. These are not stripped down versions or limited time trials. These are full versions that are every bit as powerful and easy to use as the full retail programs you might be familiar with.

Open Office ( - Even if you have MS Office(tm), you need to check this office suite out. Open Office meets your needs word processing, spreadsheets, presentations, graphics, and databases. You can also create pdf documents on the fly.

Gimp ( - This program rivals Photoshop(tm). Now you can create and edit graphics with ease. If you are already familiar with Photoshop(tm), then check out Gimpshop ( This gimp version really looks and feels just like Photoshop(tm).

3D Box Shot Maker ( - Did you every wonder how those sales pages made the wonderful looking product box pictures? Now you can do it too. This great little program combined with gimp is all you will need to start knocking out great product graphics.
LS Screen Capture ( - This program will let you capture whatever is on your screen. You can edit it in gimp for even better results.

NVU ( - This Web Authoring System is similar to Frontpage(tm) and Dreamweaver(tm). Anyone can create professional looking webpages quickly and easily without knowing HTML or other technical stuff.

Audacity ( - A great Audio Editor and Recorder. With this program you have everything you need to record and edit podcasts.

With these programs loaded onto your computer, you will have all of the tools to build a very profitable Internet Marketing business. You now have the professional tools to bootstrap yourself to success. Now go out and build a profitable business. Money is no longer holding you back

Saturday, August 04, 2007

Website Review (Homebusiness Ideas)

John and his wife own the site, which sells a variety of different guided journals.They haven't had much luck selling their books, so they turned to the IMC team for help

I have to say that writing in was great idea. Whenever your website has you completely stumped, the quickest way to pull yourself out of your rut is to reach out to an expert for advice.I'm pleased to offer you a helping hand.

In this site review, I'm going to focus on the following points:
1. Your business model
2. Your keyword phrases
3. Your salescopy
I hope these tips help you get your business on the right track!Now, to begin...

1. Your business model
The first thing I noticed when I looked at your site is that you're trying to sell products to completely different audiences.For example, the main product featured on your homepage is a pregnancy journal. But you also sell an engagement journal on the same site. And you have a couple of pages with links to affiliate sites -- for people who are looking to buy baby products, as well as people shopping for wedding products.Plus, you're also trying to sell home security systems on your site.
Online, this "something for everyone" approach simply doesn't work. I strongly urge you to set up a different dedicated site to promote each of your main products (e.g., your pregnancy journal and your wedding planner).
You'll have more success if you laser target your audience and speak directly to their specific needs, rather than muddying your message by trying to appeal to too many different people at once.(Then, once you start making some sales, you can stay in touch with your two main customer groups via email and promote different affiliate products to them over time.)
A good principle to follow is:
one problem + one solution = one website.
If you use one site to sell too many things to too many people, you'll end up selling to no one.

2. Your keyword phrases
One of the first things I do when checking out a website is look at its source code to see what keywords and phrases it's optimized for. After all, your keywords are the "key" to your success with the search engines.
I was pleased to see you do have keywords inserted into your meta tags (it's a basic search engine optimization technique that not everyone knows).
However, the cluster of words and phrases in your keyword meta tag is far too broad to be effective.
Your keywords include words like pregnancy, journal, and wedding. Individually, these topics don't really have much in common. And bundling them all together in your meta tags is going to dilute your ranking in the search engines.Plus, the keywords themselves are far too general.
If you do a search on "pregnancy" you get 81,700,000 results. And a search on "journal" yields 554,000,000 results! There's no point optimizing your site for keywords that have such overwhelming competition.
Instead, you need to find keywords that are far more focused and speak directly to your target market's needs.
For example -- and this is just off the top of my head -- phrases like "memory problems during pregnancy" or "how to celebrate my pregnancy" should get you a far more targeted audience for your pregnancy journals than simply, "pregnancy."But are these actually phrases people type into the search engines? I don't know... That's for you to find out. It's research time!Conduct some keyword research on Wordtracker ( to see exactly what phrases people are typing into the search engines in order find a solution to the problem YOUR product solves.(E.g., how to remember pregnancy, how to celebrate pregnancy, how to cope with pregnancy memory problems.)
Visit popular pregnancy forums, blogs, and chat groups. See if people really are talking about these problems -- and if so, what language they're using to describe them.THAT'S the language you should be using in your salescopy.Which brings us to our next point...

3. Your salescopy
People go online to search for information related to a problem they have. Your keyword research will show you exactly which problem your market is trying to solve -- and the specific phrases they're using to describe it.
Now it's time to put those phrases to work in your salescopy.You have to show visitors your site offers a solution to their problem. And you have to do it RIGHT AWAY.That's why you need a large, easy-to-read, very clearly defined headline at the top of your site.
It should be the first thing people see when they arrive at your site, and it needs to present their problem -- and promise a solution -- in an attention-grabbing way.(Also, your headline shouldn't be part of an image, as it is now. It should be text, like the rest of the copy on your site.
This allows the search engine spiders to crawl it -- which is important, because the search engines place a lot of importance on the text you've got in your headline tags.)
If you discover that your market is mostly looking for information on how to cope with memory problems during pregnancy, your headline might be something like this:

Do You Have "Pregnancy Brain"?
Discover how you can hold on toYour memories of this once-in-a-lifetime experience
And recall every "miracle moment"for decades to come
No matter HOW forgetful you are right now!

Other phrases you might want to work into your salescopy (either in the headline or elsewhere) include...
"Pregnancy is a magical experience you'll want to remember for the rest of your life.
But if you don't keep a record of your experience, you're at risk of losing those precious memories forever!"
"It's a known fact that when you're pregnant, your memory is AWFUL, due to all the crazy hormonal changes your body is experiencing.
If you don't write your experiences down, you'll forget them -- and never be able to recapture them."
"Your body is going through amazing changes right now... and you need to keep track of them! The "While You Were Waiting" pre-birth journal makes it easy for you record important medical information that will help you AND your baby for years to come."
"Plus, you can write down the time of your doctor's appointments, so you never miss a single one. It's so important for you to keep all this information in one convenient place!"
"It's not just for you -- it's for your baby. It helps answer their most important questions, "Who am I?" "Where do I come from?"
"Imagine sitting with your child one day and sharing the story of their pre-birth life with them. It's the beginning of the relationship, an essential part of the bonding process with your unborn child."
(Note that these phrases all talk about your product in terms of its BENEFITS, not its FEATURES.)
In your copy, your wife also needs to explain who she is and why she's the perfect person to offer this product.
For example, was SHE ever pregnant? Did she suffer from horrible "pregnancy brain" and worry that she'd lose the most precious memories of the whole experience?Did writing things down in a journal solve that problem?
Over time -- and several pregnancies, perhaps? -- did she perfect a style of journaling that made it easy for her to record all the important information in a way that made it easy to access?

A story like this will show your visitors that you and your wife can relate to their problem, and will make you seem far more credible.Also, you have to include testimonials on your page! People need to see real words from real people, explaining how your product has made their lives better.John, I know you said you haven't had many customers yet.
But you can easily get testimonials by giving your product away for free to friends and acquaintances (or people you meet online, at pregnancy forums, blogs, or chat groups).
Simply send them a copy and ask for some feedback in exchange.

Finally, your copy needs to include a strong call to action that compels your visitors to buy.In your case, you have a definite advantage. Your product comes with built-in urgency -- your audience's clock is ticking! They're going to have that baby -- and the longer they hesitate to buy your pre-birth journal, the more their memories slip away, never to be recaptured.
(And don't forget the P.S. at the end of your letter. It should restate your main benefits or emphasize the urgency angle.)

I hope that gives you enough to get you started.